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Pink Coyote Brand Identity Design Icon

pinkcoyote

brand identity solutions

Your brand deserves more than a logo. This comprehensive identity system brings every visual element together into one cohesive, character-driven brand experience.

Dash Solaris brand asset sheet for Pink Coyote Design

1. Brand Strategy & Positioning
Clarify your brand’s personality, audience, message, and visual direction before the design begins.

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2. Logo & Brand Identity Design
Create a distinctive visual identity with a custom logo, wordmark, typography, color palette, and supporting graphic elements.

 

3. Mascot & Character Branding
Give your brand a recognizable personality with custom-designed mascots and characters built to connect with your audience.

 

4. Visual Brand Systems
Develop a cohesive system that makes your brand recognizable everywhere—from social media and packaging to advertising and print.

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5. Brand Launch & Creative Direction
Bring everything together with branded marketing assets, social graphics, promotional materials, and creative direction for a consistent launch.

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  • Primary Logo

  • Secondary Logo / Lockup

  • Custom Wordmark

  • Mascot / Brand Character

  • Alternative Character Poses & Expressions

  • Color Palette

  • Typography System

  • Social Media Branding

  • Favicon / App Icon

  • Brand Guidelines

  • Marketing & Promotional Assets

A Complete Brand Identity Can Include:

Your Brand Shouldn't Look Like Everyone Else's.

 

No templates. No generic clip art. No cookie-cutter identities.

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Every brand I create is custom illustrated and designed around the personality,

audience, and goals of the business.​

Ready to Make Your Brand Unforgettable?

Let’s turn your ideas into a distinctive brand with personality, purpose, and staying power.

© Matthew R. Paden 2017–2026. All Rights Reserved.
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