Timeline and Investment

Strategic Brand Assets Built to Scale

A mascot brand identity is more than a character.
It’s a long-term brand asset designed to increase recognition, emotional connection, and market differentiation.
Every project is built with intention, structure, and scalability in mind.

Investment begins at $6,500
Most clients invest between $7,500 – $10,000 depending on scope and expansion needs.
This comprehensive system includes:
Custom Mascot Design (finalized, production-ready)
Primary Logo Design
Icon Mark
Illustrated Logo Lockup
Slogan Development
Brand Story Narrative
Core Color Palette & Typography Direction
Usage & Application Guidelines
Final Deliverables in Print + Digital Formats
This is a complete identity foundation — designed for real-world implementation across packaging, merchandise, digital platforms, and marketing campaigns.

Every brand is different. Final pricing depends on:
Complexity of the mascot concept
Level of character development
Number of identity variations
Depth of messaging strategy
Extended asset creation (poses, seasonal versions, campaign variations)
Additional creative expansion is scoped separately to maintain clarity and value.

Your mascot should grow with your business.
Additional assets are available as structured add-ons:
Extra Mascot Poses
Expression Sheets
Seasonal Wardrobe Variations
Campaign or Event Variants
Merchandise-Specific Artwork
Social Media Asset Packs
Expansion work is quoted per project to ensure it aligns with your marketing goals.

This investment is ideal for:
Emerging brands ready to stand out in competitive markets
Established companies seeking a distinctive identity refresh
Businesses building long-term brand equity
Founders who understand the value of strategic visual storytelling
If you’re looking for a quick logo or budget character illustration, this may not be the right fit.
If you’re building a brand designed to scale — we should talk.

Mascot-based identities:

If you’re ready to invest in a strategic mascot identity built with intention and longevity, I invite you to schedule a discovery call.

[Schedule a Consultation]

Changes are welcome within the current phase. Requests to revise previously approved stages may incur additional costs beyond the original quote.